@article{oai:keiho.repo.nii.ac.jp:00001007,
 author = {滝本, 優枝 and Takimoto, Masae},
 issue = {2・3},
 journal = {大阪経済法科大学経済学論集, The Economic studies},
 month = {Mar},
 pages = {45--65},
 title = {<論文＞製品戦略における他社ブランドの活用－小林製薬の桐灰化学買収の事例ー},
 volume = {31},
 year = {2008},
 yomi = {タキモト, マサエ}
}